Marymond is a design brand that was created to incorporated pressed flower designs made by comfort women, the victims of who were forced to work at frontline brothels for the Japanese army.
Marymond combines the words “mariposa,” meaning butterfly in Spanish, and “almond” from Vincent Van Gogh’s painting “Almond Blossom,” which represents awakening and hope. Like a flower blooms after a butterfly lands on it, it is the hope of the founder Yoon Hong-jo for the brand to restore the dignity of the victims through its work.
Marymond is also involved with projects to highlight the issue of comfort women. A mini-forest in Sangam-dong, northwestern Seoul was created to commemorate the victims. Marymond also donates 50% of its operating profit to a foundation affiliated with the Korean Council for the Women Drafted for Military Sexual Slavery by Japan.